1st Edition
Sustainability and Luxury Management Strategy, Measurement and Value
Sustainability and Luxury Management: Strategy, Measurement and Value offers a clear exploration of how sustainability can be embedded within the luxury industry. The book examines how luxury companies can design and implement sustainability strategies, measure their impact, and create value for stakeholders while maintaining the unique identity of luxury brands. It addresses ESG metrics, supply chain management, regulatory frameworks, and consumer expectations, providing a structured approach for aligning sustainability goals with luxury business practices.
By combining theoretical perspectives with practical insights and case discussions, Sustainability and Luxury Management equips readers with the tools needed to translate sustainability into measurable actions that support decision-making and value creation in the luxury industry. It encourages readers to move beyond sustainability as an aspiration and towards its integration as a strategic priority within the luxury sector. This edited book offers a comprehensive resource for those seeking to understand and lead the transition towards a more sustainable luxury industry within a global context.
Designed for undergraduate and postgraduate students, researchers, and academics in sustainability, luxury management, and business strategy, it will also benefit practitioners and policymakers working within or alongside the luxury sector.
Introduction
Celia Rangel-Pérez, Belén López, and Manuel Fernández
Part I - Understanding the Challenges of Sustainable Luxury Management
1. Exploring Sustainable Luxury: A Focus on Consumer Behavior and Aesthetics
Alba D’Aniello, Ana Martinez Levy, Cesare Amatulli, Matteo De Angelis, and Rumen Pozharliev
2. Inclusive Luxury: Sustainable Marketing Strategies for a Diverse World
Nirbhay Rana
3. Unsustainable Luxury: Insights from Corporate Irresponsibility
Lili Li, Claudia E Henninger, and Stephie Hsin-Ju Tsai
4. Driving Sustainable Luxury: Technological Innovations Reshaping the Industry
Vincenzo De Masi, Flavia Pessoa Serafim, Siyi Li, and Yuhan Song
5. Nature as Luxury: From Sustainability to Biological Luxury
Adalberto Fernandes
Part II - Strategic Elements in Sustainable Luxury Management
6. Digital Activism in Communication and Education for Sustainable Fashion
Pedro Dourado
7. The Online Communication of Sustainability for a Luxury Jewellery Brand: Chopard
Carmen Llovet and Araceli Parres
8. Sustainability and Luxury Management in the Wine Tourism Sector: The Case of Bodegas Francisco Gómez (Spain)
Javier Martínez-Falcó, Eduardo Sánchez-García, Bartolomé Marco-Lajara, and Agustín Dorta-Rodríguez
9. Beyond Fashion: A PESTEL-Supported Analysis of the Second-Hand Luxury App Vestiaire Collective
Álvaro Navarro-Gaviño and Francisco-José García-Ramos
Part III - How to Measure and Evaluate Sustainable Luxury Management
10. Sustainability Practices in the Luxury Personal Care Industry: Comparative Analysis of Aesop and L’Occitane Reports
Nilo Sanchez, Leonardo Matheus da Silva, and André Igor de Oliveira
11. A Comparative Study of Sustainability Reporting Techniques in Luxury Fashion Firms
Gufran Ahmad and S. K. Dubey
12. Corporate Social Responsibility and Financial Performance in the Luxury Fashion Industry: A Longitudinal Analysis
Natalia Alonso-Morales, Pedro Gil-García, and María-del-Carmen Caba-Pérez
13. Behind the Sparkle: Exploring CSR Communication Initiatives in the Jewellery Industry: A Comparative Study of Cartier and My Jewellery
Camila Ortega Tola, Phuong Hoan Le, Ana C. Uribe-Sandoval, and Yijing Wang
Conclusions
Celia Rangel-Pérez, Belén López, and Manuel Fernández
Biography
Celia Rangel-Pérez is Assistant Professor at Complutense University of Madrid, Spain.
Belén López is Full-Time Professor and Associate Researcher at the Permanent Research Unit at ESIC University, Spain.
Manuel Fernández is a PhD student at Universidad Autónoma de Madrid, Spain.
